Yokohama launches new regional-haul trailer tire

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SANTA ANA, Calif.—Yokohama has unveiled its latest regional-haul trailer tire, the EPA SmartWay-verified 114R Ultra Wide-Base (UWB) as a successor to the RY407.

Read the source article at Rubber and Plastics News

Yokohama Tire’s New RS02 Radial Snow Tire Delivers Enhanced Traction For G-2 Graders

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The tough weather calls for even tougher off-the-road (OTR) tires in the field. Yokohama Tire has the solution with its new RS02 radial snow tire, which is designed to give G-2 graders much more traction and performance in winter conditions.

Available in size 14.00R24, the RS02 offers “more bite on the ice,” according to Tom Clauer, Yokohama Tire senior manager of commercial and OTR product planning.

Read the source article at Aftermarket News

Yokohama’s Bruce Besancon To Keynote 2020 Off-The-Road Tire Conference

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Bruce Besancon, VP of off-the-road sales for Yokohama Tire Corp., will deliver the keynote address at the 65th annual Tire Industry Association (TIA) Off-the-Road Tire Conference Feb. 19-21 at the Renaissance Esmeralda Resort & Spa in Indian Wells, California.

The topic of his speech, scheduled for Friday, Feb. 21, will be “Predicting the Future of OTR Tires by Looking at the Past and Present.”

Read the source article at Aftermarket News

Yokohama Sweeps SEMA New Product Awards Tire Category

The Specialty Equipment Market Association (SEMA) announced its Best New Products Award winners Tuesday at the 2019 SEMA Show with Yokohama Tire sweeping the tire and related products category.

Yokohama’s Geolandar X-AT extreme all-terrain tire was named the “Best New Tire,” and the UHP Advan Apex as well as the Geolandar X-CV, the company’s luxury SUV and crossover tire, earned runner-up awards.

Click here for full coverage of the 2019 SEMA Show

Read the source article at Tire Review

Yokohama Tire names new It Vp

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Yokohama Tire Corporation has a new vice president of Information Technology. Pavan Desaneni succeeds Wasi Ahmed in this capacity and will report to Tom Masuguchi, executive vice president and chief financial officer of the tyre maker’s North American business.

Read the source article at Tyrepress

Yokohama Rubber appoints two new associate officers

On 30 September Yokohama Rubber Co., Ltd., named two new associate officers. Tomoyuki Okuno becomes Associate Officer, Assistant to Head of Tire Production Div. Meanwhile, Anil Gupta becomes Associate Officer, COO of ATC Tires Private Limited, Vice Chairman of Yokohama India Private Limited. He was formerly COO of ATC Tires Private Limited.

Read the source article at Tyrepress

Yokohama Tire Named Exclusive Tire Provider And Title Sponsor For 2020 Porsche Race Series

Yokohama Tire, Competent Motorsport and Porsche Motorsport North America (PMNA) are partnering on two Porsche-specific race series in 2020.  Yokohama is the title partner and exclusive tire provider for the Porsche Sprint Trophy USA West and Porsche Air-Cooled Cup USA series, as well as the Porsche Sprint Trophy USA West Invitational, which consists of a select number of special events that will take place on the east coast.

The ADVAN A005 race slick is the spec tire for all the events.

Read the source article at Aftermarket News

Yokohama Introduces New ADVAN Tire

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New W- and Y-rated ADVAN Sport A/S+ promises ultra-high performance.

Yokohama Tire has launched the new, all-season ADVAN Sport A/S+, available in 65 sizes, ranging from 16- to 21-inch fitments.

The company says the new tire, which has been engineered for luxury vehicles, high-end performance vehicles, sports cars and American muscle cars, offers a significant upgrade in braking and handling in wet and wintry weather over its predecessor.

Read the source article at Autosphere.ca

Yokohama launches two new winter tires

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SANTA ANA, Calif. — Yokohama Tire Corp. has launched two new winter tires: The iceGUARD iG53 for passenger cars and minivans and iceGUARD G075 for crossovers and SUVs.

Read the source article at Tire Business

Yokohama Kicks Off Fall with National Rebate Offer

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Yokohama Tire has launched its latest national rebate promotion with the start of fall. From now through Oct. 31, consumers can earn up to $80 in the form of a Yokohama Visa prepaid card after purchasing a set of four select Yokohama tires.

The offer includes a variety of Yokohama’s latest products, such as the Geolandar X-AT, an all-terrain tire designed for pickup trucks, SUVs and Jeeps; the just-released Avid Ascend LX, an all-season premium touring tire for mainstream passenger cars, minivans and crossovers; two new winter tires: the iceGUARD iG53 and iceGUARD G075; and the Advan Apex V601 …

Read the source article at Tire Review