Sumitomo to Increase Some Tire Prices May 1

Sumitomo Rubber North America will increase prices in the U.S. and Canada on Dunlop, Falken and Ohtsu brand passenger, light truck and medium truck and Dunlop motorcycle tires, as well as implement inline adjustments on a per size basis.

Read the source article at Tire Review

Michelin Named ‘World’s Most Valuable Tire Brand’

Michelin has become the world’s most valuable tire brand following 30% brand value growth that generated $7.9 billion over the last year, according to the latest Brand Finance report.

It overtook Bridgestone (down 6% to $7.0 billion), which slipped from first to second place in the annual Brand Finance Tyres 10 ranking.

Read the source article at Tire Review

Sumitomo Rubber joins Japan Hydrogen Association

Sumitomo Rubber has announced that it has joined the Japan Hydrogen Association after its membership application was approved mid-February. The Association’s aim is to promote global cooperation in every part of the hydrogen industry, alongside forming reliable supply chains for hydrogen.

Sumitomo says it is working to achieve net-zero CO2  emissions within its tire manufacturing processes by 2050, and has started to investigate the future use of hydrogen energy at its major tire factories in Japan.

Read the source article at Tire Technology International

Sumitomo Rubber opens new winter tire test facility

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Sumitomo Rubber Industries has opened a new testing facility at one of its main development bases for winter tires, the Nayoro Tire Proving Ground in Hokkaido, Japan.

It states that the Nayoro Indoor Ice Field (NICE) is one of the largest indoor on-ice tire testing facilities in Japan, featuring a 100m braking test course as well as a 30 x 30m (approximate) turning test course.

Read the source article at Tire Technology International

“Falken Says Tanks” Campaign Honoured with Special Design Award 2021

Falken and the digital marketing specialist Pixelgenau have been honoured with the German Design Award 2021 in the “Special Mention” category for the sales campaign “Falken says tanks”.

With this award, the top-class jury – comprised of design experts from industry and commerce, science, and design sectors – recognises the consistent design concept and its implementation. The members of the expert jury, originating from nine countries, award this seal of approval for innovative design, selecting recipients from around 5,000 entries in each category of the German Design Awards.

Read the source article at Falken Tyres

Michelin Remains the World’s Most Valuable and Strongest Tire Brand

Michelin remains the world’s most valuable and strongest tire brand with a brand value of US$7.1 billion and a BSI score of 86.2 out of 100. Michelin is by far the strongest brand in the tire segment with an advantage of 9 BSI points over the second strongest brand in the industry, Bridgestone (up 1% to US$7.0 billion). Michelin is the thought leader in the industry, its product diversification into punctureless tires with its Uptis prototype and association with premium events and excellent performance, have helped the brand maintain its strength and status

Read the source article at brandirectory.com

Sumitomo Rubber’s Q1 profits drop 54% on lower sales volume

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KOBE, Japan — Sumitomo Rubber Industries Ltd.’s operating profit for the quarter ended March 31 fell 54.1% to $25.3 million on 9.7% lower sales as the company dealt with the global economic impact of the COVID-19 pandemic.

Read the source article at Tire Business

Airless Tires Market Revenue to Cross USD 45 Million by 2026: Global Market Insights, Inc.

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Sverige Airless Tires Market Revenue to Cross USD 45 Million by 2026: Global Market Insights, Inc. Latin American airless tires market is likely to witness a growth of around 5% during the forecast timeframe, owing to favorable trade policies, along with foreign direct investment inflows in the region. 

Read the source article at PR Newswire

Pioneering particle beam microscope increases tire analysis accuracy

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Sumitomo Rubber Industries (SRI) and Ibaraki University, Japan, have pioneered a technique to accurately observe individual compounds in a tire’s structure, to help with future tire development.

Through the use of a newly designed particle beam microscope developed at Ibaraki University, a team of researchers and engineers has been able to observe and analyze individual materials in a tire’s compound for the first time.

Read the source article at Tire Technology International

Sumitomo to raise prices on select Falken lines

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RANCHO CUCAMONGA, Calif. — Sumitomo Rubber North America is planning to raise prices on select Falken-brand tire lines.

Read the source article at Tire Business