Michelin has become the world’s most valuable tire brand following 30 percent brand value growth to $7.9 billion over the past year according to the latest Brand Finance report. It overtook Bridgestone (down 6 percent to $7 billion), which slipped from first to second place in the annual Brand Finance Tyres 10 ranking.
With one estimate claiming that internet sales of tyres across Europe will reach 5.5 million euros annually by 2021, this is a bandwagon to watch. With many tyre brands scratching ever harder to find new routes to market, the appeal of the internet is obvious and even perhaps a last resort.
As this column has commented on before, the efforts of the major manufacturers to strengthen their hold on retail distribution and increasingly to buy up wholesalers too will inevitably reduce the scope of smaller brands to reach the consumer. Against the backdrop, brand-specific web shops are a clear attraction.
RANCHO CUCAMONGA, Calif. — Sumitomo Rubber North America Inc.’s Falken brand is launching “Falken Academy,” a dealer training seminar and ride-and-drive program designed to help it build relations with its dealer network.
Located at Falken’s U.S. headquarters in Rancho Cucamonga, the academy is a two-day training program that offers participants both classroom instruction and behind-the-wheel training at nearby Auto Club Speedway in Fontana, Calif., and the Cleghorn Trail, a popular off-roading point near San Bernardino, Calif.
“This is a long-term initiative for Falken Tires,” Nick Fousekis, Falken’s director, advertising and promotions, said, noting the goal is to allow participants to experience first-hand how Falken tires perform in “demanding” conditions.
Over the last year or so it has been broadly noted that the SUV/4×4 sector of the tyre market has been impressively resilient. Not just from the relatively local impact of the UK’s Brexit vote and resulting inflation and slump in certain motor vehicle sectors (in the UK at least). The tyre industry’s also been faced with escalating raw materials costs at a global level.
(Bowie, MD-3/8/2018) – The Tire Industry Association (TIA), a leader in tire safety, has released the training tour dates for the Irvine, California location during the 2018 Automotive Tire Service (ATS) Advanced Instructor Training Tour. These 4-day, hands-on training classes will be hosted across the United States with the goal of educating tire technicians on the proper safety procedures and guidelines for servicing passenger and light truck tire and wheel assemblies.
When we think about the advancement of self-driving vehicles it should start with trucking, freight and logistics.
Trucks move about $700 billion of cargo in the U.S. annually, which amounts to about 70 percent of the nation’s freight by weight. In the near term, that’s why the economic case for driverless technology is so much greater for commercial vehicles.
While many look ahead to the decline of human driving and a subsequent decrease in crashes and traffic fatalities and injuries, most agree it remains a distant vision.
Just last week the Center for Automotive Research in Ann Arbor, Mich., said that self-driving vehicles that fit the Society of Automotive Engineers’ Level 4 and Level 5 autonomous operation rankings won’t even reach 4 percent of new-vehicle sales by 2030. Beyond that, it’s possible they could reach 55 percent by 2040.
Hankook Tire America Corp. has launched its 2018 Great Catch mail-in rebate program for consumers to make “game-saving plays” on their Hankook tire purchases as baseball season is set to kick off next month.
Starting March 5, consumers who purchase four qualifying Hankook passenger or light truck tires from an authorized Hankook dealer through April 6 are eligible for a mail-in rebate of up to $100. Consumers can submit online at www.hankooktirerebates.com.
Falken Tires has launched Falken Academy, a dealer training seminar and ride-and-drive program, that initiates its first class during late February 2018. It’s part of the company’s effort to build both a better connection with its dealer network, as well as increase its knowledge of all company products.
WASHINGTON—An antidumping and countervailing duty case involving rubber band imports from Thailand, China and Sri Lanka was the occasion of impassioned and often personal testimony at a preliminary hearing before the U.S. International Trade Commission.
Representatives of a domestic rubber band manufacturer said they had to let their workers go and deny raises to remaining employees because of import competition.
However, distributors of imported rubber bands accused Alliance’s executives of being “greedy opportunists” who were trying to blame foreign manufacturers for their own bad business decisions.
Continental Tire the Americas has added a Pre-Cured Tread (PCT) manufacturing facility to its facilities in Mount Vernon, Illinois.
The new plant, which began production in January, will produce tread rubber for the ContiTread premium retread line. The company expects the plant to reach full operation by the end of the first quarter of 2018.