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Sep 28, 2022

Retail Sellout Shows Weakness

This MTD exclusive was provided by John Healy, managing director and research analyst with Northcoast Research Holdings LLC and author of MTD’s monthly Your Marketplace column.

Our recent check-ins with tire dealers leave us with the view that retail sellout trends continue to show weakness and are lower on a year-over-year basis versus the same period in 2021.

Looking more closely at volume during the month of August, we note that only the Southwestern region of the United States reported any year-over-year growth, with the average of all geographic regions seeing low single-digit unit declines. The Midwest region saw the weakest performance.

Dealers have indicated once again that overall inflation and pricing actions from tire manufacturers are driving declines in consumer tire demand and retail sellout.

Five months of decline

Thirty-three percent of respondents to our latest survey indicated that …

Source: MTD

Tire and Rubber Association of Canada

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