Racing Legend Mario Andretti Competes Against Fans in Firestone Social Media Challenge

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NASHVILLE, Tenn.May 16, 2017 /PRNewswire/ — Firestone, a leading tire brand offered by Bridgestone Americas, Inc. (Bridgestone) and the official tire of the Verizon INDYCAR Series®, is giving fans the opportunity to race Mario Andretti, the greatest race car driver of all time, as part of a five-week series of video posts on social media. As today’s IndyCar drivers prepare to compete in the 101st Running™ of the Indianapolis 500® on May 28, Andretti will challenge followers of Firestone for the second straight year to race him as they perform fun, everyday tasks.

 

Read the source article at PR Newswire

Pirelli to supply 3,000 P Zero tyres to 100+ cars in Blancpain Endurance at Silverstone

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Pirelli will bring around 3,000 P Zero tyres to Silverstoe for the second round of the Blancpain GT Series Endurance Cup and the Lamborghini Super Trofeo. The P Zero DHD will be fitted to the entire Blancpain GT grid, provisionally of 55 cars, while the DH slick will be supplied to the Lamborghini Super Trofeo. With rain a possibility, Pirelli will also bring its WH tyre for all categories.

Read the source article at Tyrepress

Hankook Tire Announces 2017 Motorsports Program

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Following an incredible 2016 Formula Drift season, which saw Hankook driver Chris Forsberg win his third Formula Drift Championship, Hankook Tire announced its plans to bolster its Formula Drift roster and racing tires heading into the 2017 season.

Reigning champion and Formula Drift legend Chris Forsberg will be back for his seventh consecutive year with Hankook, alongside friend and fellow Hankook teammate Ryan Tuerck.

Read the source article at Aftermarket News

Falken will be Formula Drift ‘official’ tire

RANCHO CUCAMONGA, Calif. — Sumitomo Rubber North America’s Falken brand will be the “official” tire sponsor of Formula Drift this year, building on the brand’s winning the series’ tire manufacturers’ championship last year.

SRNA plans to support Falken’s sponsorship position throughout the season via dealer hospitality, spokesmodel meet and greets, driver autograph signings and a learning center display at its Falken rig at most of the series’ eight rounds.

SRNA also disclosed it’ll be sponsoring six drivers this year — 2011 Formula D Champion Daijiro “Dai” Yoshihara in a Subaru BRZ, Justin Pawlak in a Ford Mustang, Aurimas Bakchis and Matt Field in Nissan 240SXs, and James Deane and Piot Wiek in Nissan Silvia S15s — who will be using an updated version of the Azenis RT615K+ drift tire.

“We’re fully committed to extending our brand and legacy through this great series,” said Nick Fousekis, director, motorsports marketing and events. “Formula Drift has continued to flourish, and Falken has grown with it.”

Read the source article at Tire Business

5 tire firms gearing up for 2017 Formula Drift season

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LONG BEACH, Calif. — Five tire suppliers have firmed up their plans for this year’s Formula Drift series, whose season kicks off March 31-April 1 in the streets of Long Beach in support of the Toyota Grand Prix of Long Beach IndyCar race.

Heading the list is Sumitomo Rubber North America’s Falken brand, which has secured a deal as the official tire sponsor of Formula Drift and is sponsoring six drivers in this year’s championship.

The other tire brands with firm plans for 2017 are Achilles Tire USA, Hankook Tire America Corp., Nexen Tire America Inc. and Nitto Tire U.S.A. Inc.

Achilles — a brand owned/controlled by Indonesia’s P.T. Multistrada Arah Sarana — is backing 17 drivers, including five in the top Pro Series.

“Formula DRIFT has been a wonderful partner for our brand in the U.S. and throughout the world,” said Cheralyn Hale, director of marketing for Irvine, Calif.-based Achilles Tire USA.

Read the source article at Tire Business

Hankook Announces 2017 Motorsports Program

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In addition to Formula Drift competition, Hankook will sponsor Rhys Millen at the Pikes Peak International Hill Climb for the seventh consecutive year.

Hankook Tire has announced plans to bolster its Formula Drift roster and racing tires heading into the 2017 season. Reigning champion and Formula Drift legend Chris Forsberg will be back for his 7th consecutive year with Hankook, alongside friend and fellow Hankook teammate Ryan Tuerck.

Read the source article at Autosphere.ca

BKT launches new All Terrain Vehicle tyre

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Balkrishna Industries Ltd has launched a new tyre–Sierra Max–in its ATV(All Terrain Vehicle) range, specially designed for racing racing vehicles whizzing through muddy areas, deserts, and over rocky surfaces. This tyre features a radial structure enabling a very agile drive along with a comfortable ride even under the toughest conditions. The special tread pattern provides for a large footprint on the ground ensuring exceptional front and lateral traction.

Read the source article at Rubber Asia

Kenda Partners with VORE Adrenaline Compound

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Kenda Tires has been named the Official Tire Sponsor of the off-road driving experience VORE Adrenaline Compound.

“We are happy to announce our partnership with the VORE Adrenaline Compound,” said Jimmy Yang, president of Kenda Tires. “VORE will be another platform for Kenda to prove the durability and performance of our light truck products as well as our ultra-high performance tires.”

Read the source article at Tire Review

Hankook Rolls Out New UHP Tire

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Hankook Tire Co. is launching a new semi-slick tire for extreme ultra-high performance—the Ventus R-s4. The tire replaces the Ventus R-s3.

Ventus R-s4 is a semi-slick tire with maximized grip, durability, and handling performance perfect for both racing and general driving, the tiremaker said.

Read the source article at Tire Review

Europe Racing Tires Market Report 2017

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This report studies sales (consumption) of Racing Tires in Europe market, especially in Germany, France, UK, Russia, Italy, Spain and Benelux, focuses on top players in these countries, with sales, price, revenue and market share for each player in these Countries, covering Michelin, Goodyear, Bridgestone, Continental, Hankook, Pirelli, and Cooper.

Read the source article at openPR.com