EU Expands Tire Labeling Requirements

The European Union is trying to use marketing rules to improve the safety and environmental performance of tires that are sold into Europe, with ministers approving a proposal that expands manufacturers’ and retailers’ obligations regarding tire labeling.

Under a new regulation backed March 4 by the EU Council of Ministers, stickers would have to be fixed to more types of tires and would include more information – with the goal of persuading consumers to not just use cost as a guide to buying tires.

Read the source article at WardsAuto

Sustainability trends and government regulation driving green tire development

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The green tire industry, composed of low rolling resistance (LRR) tires as well as those emerging from ‘green’ (sustainable) materials, is a fast-growing part of the tire industry. The rapid growth of the sector is partly due to growth in the tire market itself, but mainly due to society’s increased interest in sustainability.

The global green tire market is estimated by Smithers Rapra to be $81.6 billion in 2018, which would put it at around 38% of the global tire industry as a whole. Smithers’ Future of Green Tires to 2023 market report forecasts growth of nearly 11% per year in value and volume through 2023, when value will reach $137 billion.

Green tire market high level forecast by value 2013-2023

 

Sustainable tire technologies

The main driver of the global tire market is the growing middle classes and the resulting increase in vehicle ownership in the emerging economies, particularly Asia. Growing concerns about greenhouse gas emissions and the limited availability of natural resources to meet the demands of expanding numbers of consumers are forcing industry to meet government and market demands for more sustainable products like green tires.

As a result, tire makers are pressing forward with sustainable tire technologies, including use of renewable rubbers that perform equal or better than traditional rubber. Many tire makers have entered strategic partnerships with government, researchers and bio technologies companies to advance their efforts to develop renewable rubber on a commercial scale.

 

Government regulations and economic drivers

Drivers of adoption of green tires are regulatory with increasing pressure on vehicle makers to reduce vehicle emissions and meet rising fuel economy targets. This pressure is driving development of LLR tires and their growing OE market penetration. Growth of alternative vehicle powertrains (hybrid and electric), as well as the evolution to shared/fleet vehicle use, and autonomous vehicles are pushing green tire adoption with continued gains in rolling resistance reduction a requirement.

The replacement market for green tires has also grown through better consumer education and awareness provided by the European Union’s consumer tire labelling scheme that rates tire rolling resistance and other performance variables.

 

Key materials for green tires

Green tires are optimized to achieve the lowest possible rolling resistance by means of fillers such as highly dispersible silica (HD silica or HDS), improved carbon blacks or nanotechnology. HD silicas are playing an important role in green tire material consumption, but improvements in elastomers (e.g. functionalized) and fillers (carbon black) and other inputs such as oils and fabrics are also important.

Rising in tandem with green tire unit demand, raw materials consumption for green tires demand is estimated at over 17.8 million tons in 2018, growing to 29 million in 2023, according to Smithers Rapra’s “Future of Green Tires to 2023” market report. Elastomers, fillers and fabrics are the dominant categories by weight, and growth will be led by sustainable ones such as natural rubber and rayon fabric, with synthetic rubbers showing the least growth.

 

Green tire market materials consumption 2013-2023 by volume (‘000 tons)

 

Biobased rubber for greener tires

Biosourcing of synthetic rubbers and other ingredients, the expansion of natural rubber availability, and biological alternatives to natural rubber are key areas of attention too. In the area of biorubber, Cooper Tire and Rubber and its consortium partners, including Clemson University, Cornell University, PanAridus and the Agricultural Research Service of the US Department of Agriculture, completed a five-year $6.9 million Biomass R&D Initiative (BRDI) grant called “Securing the Future of Natural Rubber—an American Tire and Bioenergy Platform from Guayule” in 2017.

The grant team studied the feasibility of using guayule in tires versus Hevea natural rubber and produced concept passenger car tires in which all natural and synthetic rubber was replaced by guayule-based natural rubber. Cooper says it could use guayule rubber in tire production tomorrow if enough material was available to meet its production needs at a competitive price.

 

The electric and autonomous vehicle market

Hybrid and electric vehicles are a natural market fit for green tires. Besides being naturally aligned, the requirements of these vehicles, such as high torque and acceleration, and the need for maximized energy efficiency to extend battery range, will increasingly place demands on tire makers. Drivers of these vehicles are also more likely to stay with LRR tires when replacing them, regardless of price.

Tire development for autonomous vehicles will be increasingly focused on reduced rolling resistance and high reliability. There will be closer attention paid to non-pneumatic and intelligent tire options that eliminate or manage tire pressure and reliability issues.

 

Market challenges

There are other aspects of the green tire market that make it attractive, as well as challenging. The availability and pricing of natural, synthetic and biosourced materials can be unpredictable, and it is not clear how quickly many of the greener technology options can progress from concepts and pilots to commercial scale.

All of the major tire companies are committed to green tires, although rates of market uptake vary depending on local regulations and preferences. The drive to reduce emissions, improve fuel efficiency and accommodate new transportation models is shared by governments and tire companies alike.

For more information from Smithers Rapra on the green tire market, visit https://www.smithersrapra.com/market-reports/tire-industry-market-reports/green-tires-to-2023.

 

Hankook Tire Introduces Second-Generation Electric Vehicle Tire

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Hankook Tire Corp. introduced its second-generation electric vehicle tire, the Kinergy AS EV, which features strengthened handling and noise-reducing capabilities optimized for today’s electric vehicles.

Compared to internal combustion engine vehicles, electric vehicles have lower engine noise, higher initial acceleration and bodies that are 10 to 20% heavier, Hankook says.

Read the source article at Tire Review

Bridgestone expands flagship fuel-efficient Ecopia tire line

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Bridgestone Americas announced the expansion of its flagship Ecopia tire line with the release of the next-generation Ecopia H/L 422 Plus tire for crossovers, SUVs and minivans. Engineered for long-lasting performance and improved fuel-efficiency*, the all-new Ecopia H/L 422 Plus tire offers a comfortable ride, backed by a 70,000 mile limited treadwear warranty.**

Read the source article at Traction News

The green or low rolling resistance tires market is projected to reach USD 104.23 billion by 2022, at a CAGR of 10.7% from USD 62.68 billion in 2017

LONDONMay 9, 2018 /PRNewswire/ — Government initiatives to reduce carbon emissions and tire labeling regulations are anticipated to drive the green tires market.

The green or low rolling resistance tires market is projected to reach USD 104.23 billion by 2022, at a CAGR of 10.7% from USD 62.68 billion in 2017. One of the most significant factors driving the growth of the green tires market is the increased government initiatives for a green and clean environment. There is a rising concern over factors affecting the fuel efficiency of vehicles and CO2 emissions. Thus, governments across the globe have started several initiatives to reduce fuel consumption and release of greenhouse gases. However, lack of awareness regarding the benefits of green tires restricts the growth of the green tires market in emerging economies.

Read the source article at PR Newswire

Pirelli Partners With Fisker On New ‘EMotion’ Vehicle Launch

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Pirelli announced that it is working with Fisker Inc. to create advanced low rolling resistance tires for the new Fisker EMotion luxury electric vehicle, set to launch in late 2019.

Pirelli will develop summer P Zero tires in the following sizes for the Fisker EMotion: 285/35R24 (F) and 305/35R24 (R). The focus of this development will be on low rolling resistance, spirited handling and extra comfort due to tall sidewalls.

Read the source article at Aftermarket News

Asahi seeing strong tire sector demand

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Tokyo – Asahi Kasei Corp. is expecting strong demand for its tire rubber materials this year, officials said at a recent conference about the company’s 2016 financial results.

“Demand for synthetic rubber for fuel-efficient tires has been firm,” said a transcript of the meeting, noting that both lines at Asahi’s Singapore plant have been “fully utilised” recently.

Read the source article at European Rubber Journal

Bridgestone releases Sustainability Report 2016

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In its Sustainability Report 2016, Bridgestone Corporation shares that last year its tyres’ rolling resistance was on average 13 per cent lower than in 2005. The company also achieved a 29 per cent reduction in CO2 emissions per net sales from operations and products’ after-use during this timeframe, as well as a 28.5 per cent reduction in water intake per unit and a 31 per cent improvement in resource productivity.

Read the source article at Tyrepress

Drivers want to protect the environment: Survey

TRAC provides ‘Get Fuel Fit Guide’ to help motorists find routes to fuel efficiency during Be Tire Smart Week.

Drivers want to minimize the impact their vehicles have on the environment, but many lack the information on how to achieve that goal.

According to a new Leger national survey of drivers responsible for the maintenance of their vehicles, 87 per cent of Canadian motorists feel drivers have a moral obligation to protect the environment by ensuring their vehicles are as fuel-efficient as possible.

The survey, conducted for the Tire and Rubber Association of Canada (TRAC), found that nearly three-quarters (74 per cent) of Canadian drivers are not aware of low rolling resistance tires and the fuel efficiency gains these tires provide.

Low rolling resistance (LRR) tires cut fuel consumption by two to four per cent when compared to conventional tires. Motorists driving 25,000 km per year can save between $50 and $100 annually on these technologically advanced tires. Those who log longer distances save more.

When made aware of this fuel saving advantage, 77 per cent of drivers surveyed indicated they would likely purchase a set, provided the fuel savings offset the cost of these fuel saving tires. A similar survey conducted for TRAC in 2016 found that 69 per cent of drivers said they were interested in acquiring LRR tires if the cost was covered by fuel savings.

The 2017 survey, however, also found that only nine per cent of motorists now ride on these fuel-efficient tires.

“The significant uptick in interest in LRR tires reflects the high priority Canadian drivers place on being eco-friendly,” says Glenn Maidment, president of TRAC. “Clearly, we have a major opportunity to lessen the impact vehicles have on the environment and reduce energy consumption simply by raising awareness of this important tire category. The need for consumer education is highlighted by the fact that 41 per cent of motorists don’t even know if their vehicles are equipped with fuel-saving tires.”

Low rolling resistance tires incorporate the latest advances in tire technology. They are designed with specialized tread patterns that keep cars moving more efficiently, rubber compounds that minimize internal movements inside the rubber itself and materials that lower weight, increase rigidity and improve aerodynamics. The result is less energy is required to push them down the road.

Be Tire Smart Week 2017
Making drivers aware of the range of steps they can take to improve fuel economy is a key goal of Be Tire Smart Week, which takes place across Canada from May 15 to 21.

This year, as part of this advocacy campaign, TRAC’s Be Tire Smart (www.betiresmart.ca) is providing motorists with an informative ‘Get Fuel Fit’ Guide – a fun online resource to help motorists improve their fuel saving know-how by offering advice on tire selection, maintenance and driving habits that improve fuel economy and protect the environment.

The Guide has three sections:

  • Gear – vehicle, tire and other relevant product shopping tips to save on fuel
  • Routine – fuel saving driving tips
  • Check-up – tire and auto maintenance advice

This fuel saving resource features expert, eco-friendly advice from Natural Resources Canada, Kal Tire and TRAC.

“Fuel-efficient driving not only saves hundreds of dollars in fuel each year, but it can also improve road safety, prevent unnecessary wear on your vehicle and lower harmful greenhouse gas emissions,” said Steve Akehurst, Chief, Personal Vehicles Programs, Office of Energy Efficiency, Natural Resources Canada. “By adopting fuel-efficient driving techniques, the average Canadian can reduce their fuel use by up to 25 per cent.”

 

 

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Read the source article at CNW | www.newswire.ca

Momentive to showcase silane products for tire-makers at TTE

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Waterford, New York – Momentive Performance Materials Inc. will be displaying a number of NXT silane products for use in tire manufacturing and processing during the the 2017 Tire Technology Expo in Hannover, Germany, held 14-16 Feb.

NXT silane, a thiocarboxylate functional silane, can reduce rolling resistance without loss of wet traction, said Momentive.

The material, it added, increases “overall production efficiency for tire manufacturers as compared to standard sulfur silanes.”

Read the source article at European Rubber Journal