Michelin Remains the World’s Most Valuable and Strongest Tire Brand

Michelin remains the world’s most valuable and strongest tire brand with a brand value of US$7.1 billion and a BSI score of 86.2 out of 100. Michelin is by far the strongest brand in the tire segment with an advantage of 9 BSI points over the second strongest brand in the industry, Bridgestone (up 1% to US$7.0 billion). Michelin is the thought leader in the industry, its product diversification into punctureless tires with its Uptis prototype and association with premium events and excellent performance, have helped the brand maintain its strength and status

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Hankook Tire America Corp. Announces Curtis Brison as Vice President of PCLT Sales


NASHVILLE, Tenn. Leading global tire maker Hankook Tire announces that Curtis Brison has been named as Hankook Tire America’s U.S. Passenger Car and Light Truck (PCLT) Sales Vice President effective June 1, 2020 . In this role, he will be responsible for all U.S. PCLT sales and corporate accounts. Hankook Tire America Corp. Announces Curtis Brison as Vice President of U.S. Passenger Car and Light Truck (PCLT) Sales.

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Hankook wins platinum medal for CSR engagement, sustainability


Tyre manufacturer Hankook has received a platinum medal for its corporate social responsibility (CSR) engagement. The medal was awarded by the French rating agency Ecovadis in particular recognition of Hankook’s sustainability initiatives. The medal is awarded to companies in the top one per cent of their industry sector.

Read the source article at Tyrepress

Hankook Tire Data Reveals Driving Attitudes During Pandemic

New research from Hankook Tire reveals that as COVID-19 has kept many Americans home, three-in-four (76%) say they miss being behind the wheel.

The survey also found that there is a desire to spend more time on the road, as 60% of Americans say they want to take more trips by car as a result of the pandemic.

Read the source article at Tire Review

Hankook Tire Announces 2020 Q1 Financial Results

Hankook Tire announced the company’s 2020 Q1 financial results, with consolidated global sales of KRW 1.4358 trillion and an operating profit of KRW 105.9 billion.

The company’s earnings have declined due to a sharp drop in tire demand, caused by the worldwide economic slowdown due to the COVID-19 pandemic. COVID-19 has had a large overall impact on major global markets, including a decrease in demand for original equipment tires and replacement tires.

Read the source article at Autosphere.ca

Hankook Expands Kinergy Tire Sizes


Hankook Tire says it selected these two Kinergy products to provide consumers with various wheel diameters, tread section widths, speed ratings and aspect ratio preferences.

Read the source article at Tire Review

Hankook Medal award to Mortel


London – Bill Mortel has been announced as recipient of the 2020 Hancock Medal, the biennial Institute of Materials, Minerals & Mining (IoM3) award for outstanding service to the rubber industry.

Mortel has served the industry through various roles with the British Rubber and Polyurethane Products Associated, the National Skills Academy for the Process Industries and the institute’s Rubber in Engineering Group since 1992.

Read the source article at European Rubber Journal

Hankook board OKs stock buyback, dividend boost

SEOUL, South Korea—Hankook Tire & Technology Co. Ltd.’s board of directors has authorized a plan to buy back up to $43 million of the company’s stock and boost the stock dividend in an effort to enhance shareholder value.

Read the source article at Rubber and Plastics News

Hankook extends rugby league sponsorship in Australia

Thanks to an extension of the current partnership, Hankook will return in 2020 as official tyre of Australia’s National Rugby League (NRL). As part of the newly-extended contract, the tyre maker will launch what it says will be “one of the biggest consumer promotions ever seen” in the country’s tyre industry; this will run from April to August 2020.

Read the source article at Tyrepress

Hankook Partners with Amazon for Tire Compound Prediction Modeling

Hankook Tire is partnering with Amazon Web Services (AWS) to incorporate more digital technologies such as artificial intelligence and big data.

Hankook Tire recently developed a Virtual Compound Design (VCD) system, which predicts the characteristics of tire compounds and finds an optimal combination through artificial intelligence analysis, the company says.

Read the source article at Tire Review