The European tyre industry will contribute to achieve the new EU climate goals

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Brussels, 17 September 2020 – The tyre industry welcomes the European Commission’s ambitious goal to reduce greenhouse gas emissions by 55% by 2030. This announcement also affirms Europe’s determination to continue striving for more innovative and sustainable mobility solutions to advance common interests.

Read the source article at etrma.org

Bridgestone announces project to cease activity at its Bethune plant in France

Given the challenging long-term evolution of the industry in the European passenger tyre market, Bridgestone has to consider structural measures to ensure the reduction of its production overcapacity and improve its cost efficiency.

After carefully studying all the potential options, the company announced during an Extraordinary Works Council today it intends to stop all activity at the Bethune plant, as it is the only viable path to safeguard the competitiveness of Bridgestone’s operations in Europe.

Read the source article at Bridgestone Newsroom

Natural rubber still a strategic resource for Europe

The European Tyre and Rubber Manufacturers’ Association (ETRMA) has welcomed the publication of the European Union’s 2020 Communication on Critical Raw Materials, which retains natural rubber (NR) in its list of critical raw materials. NR is the only biotic material to be included on the list, and was included in 2017.

According to the organization, the tire industry alone absorbs about 76% of all the natural rubber produced globally. Today, there is no substitute for natural rubber from hevea trees that could be used in all current applications. ETRMA states inclusion in the critical raw materials list reconfirms NR’s priority status in EU policy, and the importance of securing fair and sustainable supply of natural rubber for European industry. It also provides further support for ongoing industry research into alternative sources of natural rubber.

Read the source article at Tire Technology International

Pirelli Expands Its Range Of All Season Tyres

Pirelli’s All Season range, which can be used throughout the year, has expanded as a direct response to increased demand from motorists. All Season tyres are intended for people not looking for extreme performance or covering big distances every year. Instead, they are ideal for drivers whose main priority is safety both in winter and […]

Read the source article at Global Rubber Markets News

Manchester City And Nexen Tire Extend Partnership

MANCHESTER, England, Sept. 16, 2020 /PRNewswire/ — Announcement marks the start of a third term for the partnership which began in 2015 Nexen Tire is the official sleeve partner for the men’s and women’s teams across all competitions, as well as the men’s training kit and Manchester City…

Read the source article at PR Newswire

Goodyear signs five-year fleet tyre deal with Bretts Transport

Goodyear has signed a five-year partnership with Bretts Transport. As part of this deal, Bretts Transport will be supplied with premium tyres from Goodyear Fuelmax Gen-2 range and be supported by TruckForce under the Goodyear Total Mobility offering.

The post Goodyear signs five-year fleet tyre deal with Bretts Transport appeared first on Tyrepress.

Read the source article at Tyrepress

European Commission to propose more ambitious emissions limits for autos: draft | Reuters

BRUSSELS (Reuters) – The European Commission will propose that the European Union further tighten its auto emissions limits, according to a draft document seen by Reuters on Friday, prompting a pushback from Germany’s car industry, the region’s biggest. Under the proposal, by 2030 the average carbon dioxide emissions of new cars should be 50% below 2021 levels. The bloc’s current plan calls for a 37.5% reduction over that period. A spokeswoman for the commission declined to comment.

Read the source article at reuters.com

Goodyear reflects on successful WTCR debut

Goodyear is celebrating a positive start to its WTCR – FIA World Touring Car Cup programme after a successful debut Race of Belgium to kick off the season last weekend. Teams and drivers were overwhelmingly impressed by the new Goodyear tyre, and the Goodyear Racing team is pleased with the beginning of this exciting new partnership at Circuit Zolder.

Read the source article at Newsroom Goodyear EMEA

Vredestein Quatrac: New Evolution In Growing All-Season Segment

In a European all-season segment that grew by 23% percent last year, Vredestein continues to evolve its products and underline its all-season expertise. After being the first brand to launch an all-season tyre for high-end performance cars in 2019 with the Quatrac Pro, the brand is now renewing its portfolio in the segment for smaller […]

Read the source article at Global Rubber Markets News

Laufenn launch makes Hankook more holistic commercial tyre supplier

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The launch of the second-line Laufenn brand onto the European commercial vehicle tyre market has rounded out Hankook’s offer to fleet customers. Offering a second tier brand – alongside a growing retreading programme via its Alphatread range – can both allow the manufacturer a more extensive product range to cater to each customer’s entire fleet, and also allow Hankook to capitalise on the growing interest in more value-oriented products.

Read the source article at Tyrepress