Cooper Tire Tread Wisely Program Offers Tips for National Preparedness Month


Cooper Tire’s Tread Wisely program is encouraging young drivers to always have an emergency kit available before taking to the road during National Preparedness Month, which lasts for the month of September.

The Tread Wisely program offers a series of how-to videos, including a video that provides step-by-step instructions for packing a car emergency kit, on the Tread Wisely app and at The top 10 items to include in a car emergency kit are:

Read the source article at Tire Review

Bridgestone retains top spot in Global Tire ranking


Japan’s Bridgestone Corp. retained the title of world’s largest tire maker for the 11th straight year, edging out France’s Group Michelin again.

Read the source article at European Rubber Journal

Cooper showcasing 4×4 tyres on 6×6 vehicle in Geneva


Cooper Tire Europe is showing its SUV and 4×4 product range at this year’s Geneva Motor Show (8-18 March), exhibiting alongside bespoke 4×4 design firm the Chelsea Truck Company at stand 1141.

The Chelsea Truck Company’s all-terrain Civilian 6×6 is set to be showcased for the first time, fitted with Cooper’s Discoverer A/T3 Sport rubber (275/70R18).

Read the source article at Tyrepress

Cooper’s Roadmaster brand turns 10


FINDLAY, Ohio — Cooper Tire & Rubber Co. is marking the 10th anniversary of the debut of its Roadmaster truck tire brand, saying this represents a “launch point into our next era of successful product offerings….”

Read the source article at Tire Business

Wycoff to head Mickey Thompson Tires


Max-Trac Tire Co./Mickey Thompson Tires & Wheels has promoted Dominick Wycoff to president, succeeding Chris Barbara, who is moving to parent Cooper Tire & Rubber Co. to become director, dealer channel sales.

Mr. Wycoff has been vice president of business development for Mickey Thompson Tires & Wheels for the past three years. Prior to that he had a 17-year career with Terry’s Tire Town, where he held a number of leadership positions.

In his new position, Mr. Wycoff will be responsible for leading and executing the strategic plan to grow the Mickey Thompson business profitably.


Read the source article at Tire Business

Cooper Zeon RS3-G1 Wins Good Design Award


Cooper Tire & Rubber Co. has been honored with a 2016 Good Design Award for the design of its Cooper Zeon RS3-G1 tire.

“The Cooper Zeon RS3-G1 is a breakthrough tire in the ultra-high performance category, with innovations that deliver incredible grip, holding the road at up to 1g in tight corners—a marvel of cutting edge technology for an all-season tire,” said Scott Jamieson, Cooper’s director of product management for North America.

The Chicago Athenaeum Museum of Architecture and Design and the European Centre for Architecture Art Design and Urban Studies selected the tire from thousands of entries from more than 55 countries.

The Good Design Award is one of the world’s most prestigious and longest-standing design award programs that recognizes new consumer products designed and manufactured in Europe, Asia, Africa, and North and South America. The award is based on criteria such as innovative design, new technologies, form, materials, construction, concept, function, utility, energy efficiency, and sensitivity to the environment.

Read the source article at Tire Review

Awesome Truck Tire Chains Product from Rud Chains

Automatic tire chains (aka spot chains, roto chains, auto chains) give you traction on ice and snow pack at the flip of a switch. The ROTOGRIP® system provides excellent traction at low speeds due to the adjustable mounting system and unique chain wheel types. With replaceable contact rings, easy installation, and superior design for traveling in winter conditions. 


Read the source article at RUD Gruppe

Cooper Tire Europe ambassador Xavi Foj prepares to take on 27th Dakar Rally


Cooper Tire Europe will support its ambassador Xavier Foj, supplying Discoverer STT Pro tyres to Foj Motorsport for his 27th Dakar Rally. The Foj Motorsport Cooper Tire team has completed a series of rigorous test sessions in the run up to what is considered the toughest endurance event in global motorsport, taking place on 2-14 January 2017 in Paraguay, Argentina and Bolivia.

Read the source article at Tyrepress

Cooper adds 2 Roadmaster sizes


FINDLAY, Ohio (Dec. 19, 2016) — Cooper Tire & Rubber Co. has added two sizes to its Roadmaster RM272 commercial tire line.

The line, which Cooper said is specifically engineered to withstand the demands of drop-deck trailers, now includes sizes 11R22.5 and 295/75R22.5.

“Tires in this application are arguably the most abused of any in the trucking industry, and we designed the RM272 to withstand this harsh punishment,” Gary Schroeder, director of Cooper’s truck and bus tire business, said.

Read the source article at Tire Business

Van Wessum named Cooper Tire’s new European sales director


Former head of marketing and sales at Apollo Vredestein, Jaap van Wessem, has taken on the role of sales director for European operations at Cooper Tire & Rubber Company Europe Ltd. He begins in this position today and reports to Luis Ceneviz, Cooper’s managing director, Europe Tire Operations and managing director, Latin America Tire Operations.

Read the source article at Tyrepress