Apollo launching marketing campaign for Vredestein brand in North America

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ATLANTA—Apollo Tyres is launching a streamlined marketing campaign in North America for its Vredestein brand, with the goal of emphasizing the quality of its product lines as well as boosting dealer profitability.

Read the source article at Rubber and Plastics News

Vredestein’s New Tractor Tire Will Be Unveiled at Agritechnica

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Vredestein will introduce a new tractor tire, the Vredestein Traxion 65, at this year’s Agritechnica (Nov. 10-16).

As the successor to the Traxion+, the Traxion 65 incorporates new technologies derived from the development of the flagship VF tire, the Traxion Optimall. The foundation for the development of the tread design is the Traxion concept with its curved lug shape, the company says.

Read the source article at Tire Review

Apollo Introduces Apterra AT2 All-Terrain Tire

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Apollo Tyres has introduced its new all-terrain SUV tire, Apollo Apterra AT2, for the off-road enthusiasts.

The company says this all-terrain tire complements Apollo’s existing Apterra range including specialized highway luxury (HL), highway terrain (HT), high performance (HP) and the all-terrain (AT) tires for the SUVs.

Read the source article at Tire Review

Tire Rack tabs Vredestein Quatrac Pro as top grand touring all-season tire

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SOUTH BEND, Ind. — Apollo Tyres Ltd.’s Vredestein Quatrac Pro was ranked as the top grand touring all-season tire in a test conducted recently by Tire Rack Inc.

Read the source article at Tire Business

Apollo creates commercial truck tire center in Thailand

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SONGKHLA, Thailand — Apollo Tyres Ltd. has enhanced its commercial truck tire business, inaugurating its first Apollo Truck Tyre Zone (ATTZ) in Thailand with retreader Ten Ten Auto Tyres.

Read the source article at Tire Business

Vredestein campaign to encourage all-season tyre use

Apollo Vredestein has launched a consumer-focused campaign in the UK to promote the use of all-season tyres: Until 30 September 2019, all purchases of four Vredestein Quatrac all-season tyres at participating dealers qualify for a free Google Home Mini or Amazon Echo Dot.

Read the source article at Tyrepress

Apollo launches new brand of light truck tires in India

Kochi, India – Catering to the growing demand for the pick-up trucks in India, Apollo Tyres has introduced a new brand of tires for this segment of vehicles.

Developed at the company’s R&D centre, in Chennai, India, the EnduMaxx LT tire has been designed for the country’s “terrain requirements”, Apollo said in a 14 June statement.

Apollo will be manufacturing the tires at its Vadodara, Gujarat, production plant which has the capacity to produce 80,000 units per month.

Read the source article at European Rubber Journal

Apollo sales, operating profit rise in 2019

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KERALA, India—Indian tire maker Apollo Tyres Ltd. posted double-digit increases in sales and operating profits for the fiscal year ended March 31.

Operating profits and sales both rose 18 percent, to $299.2 million and $2.47 billion, respectively, gains Apollo attributed to a “strong performance” in the commercial vehicle segment, especially truck radials in India, and passenger car tires in Europe.

Read the source article at Rubber and Plastics News

Vredestein launches “first” all-season UHP tire

Baden-Baden, Germany – Apollo Vredestein has unveiled what it says it the first all-season tire to be specially designed for the ultra-high performance (UHP) segment.

The Quatrac Pro tire will strengthen the company’s position in the European all-season segment, officials said at a 21 March press launch near Baden-Baden.*

Available in sizes from 17 to 21 inch, the tire is said to offer advanced level of handling and braking performance under both dry and wet conditions.

Compared to predecessor…

Read the source article at European Rubber Journal

Global Tires Market Analysis, Estimates Trends, and Forecasts, 2016-2024: Growing Role of Nanotechnology Offers Benefits That Cover the Entire Life-Cycle of Tires

DUBLIN, Jan 15, 2019 /PRNewswire/ — The “Tires – Market Analysis, Trends, and Forecasts” report has been added to ResearchAndMarkets.com’s offering. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin…

Read the source article at PR Newswire