Bridgestone Leverages Big Data to Implement Optimal Plantation for Higher Yield in Para Rubber Tree Farms

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Bridgestone Corporation announced that it has developed an optimization system for Para rubber tree plantation that utilizes big data to contribute to higher yield at rubber farms. Rubber farms deploy different clones of trees across vast areas and face various management issues, such as how to optimize the number of trees in a planting area and harvest procedures.

Read the source article at markets.ask.com

Quebec Once Proposed Outlawing Motorcycle Riding In The Winter And It Sort Of Makes Sense

As Canada Moto Guide notes, much of Europe already has laws in place to require the use of winter tires for all vehicles in specific months. This alone takes a lot of motorcycles off of roads. However, some governments want to take it a step further: A couple of years ago, Quebec proposed a ban on motorcycles from its roads entirely during the winter months. During a cold ride to a flight lesson I realized it’s not entirely crazy.

Read the source article at Jalopnik

BKT Awarded SQEP Gold Certification by Caterpillar

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Caterpillar has awarded BKT ‘s Bhuj plant SQEP (Supplier Quality Excellence Process) Gold certification, an acknowledgement reserved for suppliers who have stood out during the year for achieving the highest levels in terms of quality and control over processes, BKT says.

Opened in 2015, Bhuj is an autonomous plant that makes the radial Earthmax tires for CAT vehicles.

Read the source article at Tire Review

Michelin Joins TBC’s Aligned in Hope Charity in January

TBC Corporation has announced that Michelin North America will support Aligned in Hope, a partnership TBC created with Ronald McDonald House Charities (RMHC) in 2020.

During the month of January, Michelin North America, headquartered in Greenville, South Carolina, will support Aligned in Hope with a donation.

Read the source article at Tire Review

Bridgestone To Debut Virtual City of the Future, Showcase Mobility Solutions at CES 2021

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NASHVILLE, Tenn., Jan. 11, 2021 /PRNewswire/ — Bridgestone Corporation (Bridgestone), a global company focused on delivering sustainable mobility and advanced solutions to customers around the world, announced it will return to CES 2021, held virtually this year on Jan. 11-14, 2021. As…

Read the source article at PR Newswire

CEAT Specialty Tires Names New President

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Donald “Ryan” Loethen, a veteran of the ag tire business, has been named president of CEAT Specialty Tires Inc. , and will be responsible for sales in North and Central America. He will be based out of Jefferson City, MO.

Before joining CEAT, Loethen was agricultural business manager, key account manager and sales process training manager for Michelin Agriculture North America. Prior to joining Michelin, Loethen was an officer in the United States Army.

Read the source article at Tire Review

KAMAZ-master dominates first half of DAKAR 2021 on standard Goodyear OFFROAD ORD tyres

On January 3rd, the 43rd Dakar started in Jeddah, Saudi Arabia. The so-called motorsport marathon covers over 7500 km and will end on January 15th. The infamous competition is also known as one of the toughest rallies in the world. … Once more the standard Goodyear OFFROAD ORD tyres showcase their extraordinary performance in terms of grip and durability.  

Read the source article at Newsroom Goodyear EMEA

Female CMO is new norm

A remarkable shift has been taking place in automaker executive ranks: Women now rule the U.S. marketing world.

In 2018, Joy Falotico took on the chief marketing officer title at Ford Motor Co. The next year, Fiat Chrysler Automobiles tapped Marissa Hunter to fill a new role, head of North America marketing. Months later, Deborah Wahl at General Motors and Angela Zepeda at Hyundai were named CMOs.

Read the source article at Today News Post

US 2020 auto sales slide 15%, but recovery stronger than expected

Pittsburgh — US new vehicle sales are forecast to have fallen about 15% year over year to 14.4 million units in full-year 2020, the lowest total since the beginning of the decade, but the industry’s performance finished the year stronger than anticipated, according to industry analysts.

Cox Automotive said strong December sales boosted the year’s final projection, according to a report Jan. 6.

“The final days of December appear to have been stronger than forecast, and a number of [automotive] OEMs have cited unexpected robust retail activity over the holidays,” said Charlie Chesbrough, Cox senior economist. “There was also no shortage of positive news in the last week of December, and that may have encouraged consumers and lifted sales – passage of the stimulus package, more certainty around the election outcome, coupled with a lot of vaccine news.”

 

Read the source article at spglobal.com

Purcell Tire Joins Michelin’s Commercial, Retreading Networks

Purcell Tire & Rubber Co., the ninth-largest commercial tire dealer in the country and the fifth-largest retreader, is joining the Michelin Commercial Service Network and Michelin Retread Technologies Inc. and Oliver Rubber Co. LLC retreading networks.

With 65 service locations and five retread plants in 15 states, Purcell Tire is also the largest retreader of OTR tires in North America. 

“After a 30-year relationship with Michelin, Purcell Tire is honored to be a part of a very exclusive network of dealers focused on offering the best products and services for commercial and OTR fleets,” says Bob Purcell, owner of Purcell Tire.

Read the source article at Modern Tire Dealer