ATD, Tirescanner.com Partner to Create New Tirebuyer.com

There’s a new Tirebuyer.com and it’s “an equity partnership between American Tire Distributors Inc. (ATD) and Tirescanner.com,” says Michael Welch, the new entity’s president and CEO.

“What was Tirebuyer.com before, as a brand and entity, was effectively a division of ATD,” Welch recently told MTD. “It’s now an independent business. 

“We’ve merged the assets of the two businesses into a new entity” that Welch says will combine the strengths and capabilities of both Tirescanner.com, the company he founded in 2018, and Tirebuyer.com’s existing platform.

Read the source article at Modern Tire Dealer