Bridgestone announces project to cease activity at its Bethune plant in France

Given the challenging long-term evolution of the industry in the European passenger tyre market, Bridgestone has to consider structural measures to ensure the reduction of its production overcapacity and improve its cost efficiency.

After carefully studying all the potential options, the company announced during an Extraordinary Works Council today it intends to stop all activity at the Bethune plant, as it is the only viable path to safeguard the competitiveness of Bridgestone’s operations in Europe.

Read the source article at Bridgestone Newsroom